http://www.business-and-management.org The mission of the International Journal of Business Science and Applied Management is to disseminate academic knowledge across the business and management scientific realms and to provide applied research knowledge to the appropriate stakeholders. We are keen to receive original contributions from researchers representing any business and management field. en-us RSS Feed Generator This study examines the factors determining FDI inflows of BRICS countries using annual dataset from the period 1975 to 2007 (for Russia required data set is available from 1990 onwards). The study employs Panel data analysis and finds that the selected variables Market size, Labour cost, Infrastructure, Currency value and Gross Capital formation as the potential determinants of FDI inflows of BRICS countries. The Economic Stability and Growth prospects (measured by inflation rate and Industrial production respectively), Trade openness (measured by the ratio of total trade to GDP) are seems to be the insignificant determinant of FDI inflows of the BRICS countries. The empirical results are robust in general for alternative variables determining FDI flows. http://www.business-and-management.org/paper.php?id=58 http://www.business-and-management.org/paper.php?id=57 http://www.business-and-management.org/paper.php?id=56 http://www.business-and-management.org/paper.php?id=55 The concept of emotional intelligence has become so popular in the management literature that it has become imperative to understand and leverage it for the sake of enhancing the capacity of human capital in organizations. As the pace of change is increasing and world of work is making ever greater demands on a person’s cognitive, emotional and physical resources, this particular set of abilities are becoming increasingly important. Since majority of the concerns in organization involve people in different roles, emotional intelligence must become a determining factor for their effective management. It has also been found that ultimately it is the emotional and personal competencies that we need to identify and measure if we want to be able to predict performance at workplace resulting in its effectiveness, thereby enhancing the worth of the human capital. In this scenario the competencies possessed by the people will have a bearing on the extent to which they can actualize their emotional intelligence. The current paper sets out to examine the relationship between the emotional intelligence of executives in Indian business organizations with their personal competencies. The result suggests that emotional intelligence is significantly related with the personal competencies of employees and the variables of personal competency namely, people success, system success and self success have a predictive relationship with emotional intelligence. http://www.business-and-management.org/paper.php?id=54 The purpose of this paper is to explore the most effective print advertising strategy in terms of message strategy and execution framework for teenage boys in India. Teenage boys (n = 400) watched twenty advertisements in which message strategy and execution framework were manipulated in a 2x10 completely crossed factorial design and were asked to rate their attention, comprehension, retention, attitudes and purchase motivation about these advertisements. Results suggest that affective message strategy along with personality symbol as execution framework is most effective for teenage boys. Findings are then discussed. http://www.business-and-management.org/paper.php?id=53 Tourism and hospitality have become key global economic activities as expectations with regard to our use of leisure time have evolved, attributing greater meaning to our free time. While the growth in tourism has been impressive, India's share in total global tourism arrivals and earnings is quite insignificant. It is an accepted fact that India has tremendous potential for development of tourism. This anomaly and the various underlying factors responsible for it are the focus of our study. The objective being determination of customer preferences for multi attribute hybrid services like tourism, so as to enable the state tourism board to deliver a desired combination of intrinsic attributes, helping it to create a sustainable competitive advantage, leading to greater customer satisfaction and positive word of mouth. Conjoint analysis has been used for this purpose, which estimates the structure of a consumer's preferences, given his/her overall evaluations of a set of alternatives that are pre-specified in terms of levels of different attributes. http://www.business-and-management.org/paper.php?id=52 http://www.business-and-management.org/paper.php?id=51 An innovation perspective provides an unencumbered clean sheet view of the future, as it is only concerned with what opportunities lie ahead. It prompts the organization to consider the question of 'what future state do we want to achieve?' as opposed to the orchestrated approaches of strategic planning that promotes incrementalism. The perspective chosen will often determine whether an organization is a competitive innovator and competitive imitator. In today's economic environment, organizations are required to create differentiable value. To do so requires a certain synergy between strategy and innovation. This article outlines the importance of innovation, but more importantly discusses the relationship between strategy and innovation. It argues that strategic innovation is logical, yet strategy and innovation are quite different, both in terms of definition and function. These differences are identified, and approaches to achieving synergy are outlined. http://www.business-and-management.org/paper.php?id=50