|Title and Authors
|Broadening the focus of evaluation: An experiment by Chakraborty, S., & Agarwal, S.
|Game design as marketing: How game mechanics create demand for virtual goods by Hamari, J. & Lehdonvirta, V.
|Driving online shopping: Spending and behavioral differences among women in Saudi Arabia by Al-maghrabi, T. & Dennis, C.
|Achieving synergy between strategy and innovation: The key to value creation by Dobni, C.B.
|Book Review: E-Commerce 2009: Business, Technology, and Society by Cheng, A.Y., Ping, T.A., & Cheng, E.H.