@article{ location = {https://www.business-and-management.org/paper.php?id=55}, title = {Book Review: Marketing: Real people, Real choices}, author = {El-Gohary, H.}, journal = {International Journal of Business Science and Applied Management}, keywords = marketing, marketing management, real marketing}, abstract = }, year = {2010}, volume = {5}, issue = {2}, pages = {43-44}, publisher = {International Journal of Business Science and Applied Management}, url = {https://www.business-and-management.org/download.php?file=2010/5_2--43-44-El-Gohary.pdf}, institution = {International Journal of Business Science and Applied Management}, }