List all papers.
| Title and Authors | Year | Vol (Issue) | Pages | HTML | |
| Understanding How Green Advertising Promotes Sustainable Consumption: The Mediating Effects of Brand Trust and Brand Image, and the Role of Greenwashing as a Moderator Hoang, V.T., Le, T.P.L., & Dang, H.P. Keywords: greenwashing, green brand trust, green purchase intention, green advertising receptivity, green brand image, sustainable consumption |
2026 | 21 (2) | 43-63 |