Research Papers: virtual world

List all papers.


Title and Authors Year Vol (Issue) Pages HTML PDF
Game design as marketing: How game mechanics create demand for virtual goods
Hamari, J., & Lehdonvirta, V.
Keywords: online games, social networking, virtual world, virtual goods, business model, sustainability, captology
2010 5 (1) 14-29 Game design as marketing: How game mechanics create demand for virtual goods Game design as marketing: How game mechanics create demand for virtual goods
The Value of Virtual Assets - The Role of Game Characters in MMOGs
Manninen, T., & Kujanpaa, T.
Keywords: games, virtual worlds, virtual economies
2007 2 (1) 21-33 The Value of Virtual Assets - The Role of Game Characters in MMOGs The Value of Virtual Assets - The Role of Game Characters in MMOGs